What Is Keyword Intent? Keyword intent is the user’s purpose for typing in a search query. Intent will clue you in to what an end-user will likely do when they search certain keywords. Why is Keyword Intent Important? Keyword intent is critical for online businesses...
In order to build an effective ecommerce business, organizations require a tech stack that seamlessly grows alongside your business in real-time. Investing in effective technology solutions will help you close the reporting loop that will offer you reliable...
Most e-commerce businesses have gotten pretty savvy over the last few years when it comes to driving buyer-ready traffic to their website. The real challenge for e-commerce businesses is increasing eCommerce conversion rates. The biggest thing you have to be aware of...
Ecommerce business owners are always looking for ways to scale their customer acquisition. It doesn’t matter if you’re new to e-commerce or a veteran, you understand the power of Google and how it can make or break your business, from driving organic...
What Is PPC? PPC, also known as pay-per-click or search engine marketing is a form of online advertising marketers use to bid on keywords to have their ads presented to a specific audience, platform, or keyword search. Advertisers only accrue costs when their ads are...
Here’s the thing: digital marketing makes a huge difference in the success of your eCommerce business. When it comes to taking your furniture or home decor business to the next level, putting some effort into your digital marketing strategy is definitely something...
The fashion industry is the fastest growing in the U.S., and for good reason! No matter your age, gender, or occupation, everyone needs clothing and wants to look their best. If you’re wanting to start a fashion-based business, now is the time to start. If you already...
Having creative control to customize your Shopify site is a powerful tool your organization can take advantage of. Customers are looking to have a user-friendly and simple experience on your site, so having information at the right place and the right time can...
I talk to a lot of eCommerce entrepreneurs every month. You can usually find me on discovery calls with prospects, at networking events and mastermind groups or just mingling with like-minded individuals in the eCommerce space here in Utah. In many of my discussions,...
Competition is growing rapidly There has been a “baby boom” of new baby and kid product companies over the last several years. If your company caters to this market, you’ve likely seen numerous new competitors in the space come about each year. For example, we have...
