Greg is the founder and CEO of Stryde and a seasoned digital marketer who has worked with thousands of businesses, large and small, to generate more revenue via online marketing strategy and execution. Greg has written hundreds of blog posts as well as spoken at many events about online marketing strategy. You can follow Greg on Twitter and connect with him on LinkedIn.
TL;DR: The 2025 Consumer Trends Report from WARC and GWI reveals that product-based brands must evolve to stay relevant. Widening wealth gaps are splitting consumers into value-driven and experience-focused segments, requiring tailored messaging.
Episode Summary In this solo episode of the 7-Figures and Beyond ecommerce podcast, host Greg Shuey breaks down one of the most urgent shifts in ecommerce marketing: the move from keyword-based SEO to
TL;DR: SEO is no longer just about ranking on Google; it’s about being discoverable across the fragmented, AI-powered buyer journey. While traditional SEO tactics still matter, growth is stalling for many ecommerce brands
TL;DR: Traditional SEO isn’t dead, but it’s no longer enough. Many ecommerce brands are seeing steady rankings but declining traffic because the buyer journey now begins in AI tools like ChatGPT, not Google.
Episode Summary In this solo episode of the Seven Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey tackles the widespread claim that SEO is dead in the age of LLMs and AI-driven
Episode Summary In this episode of the Seven Figures and Beyond ecommerce podcast, host Greg Shuey interviews Izzy Rosenzweig, CEO of Portless, a next-generation third-party logistics company that helps brands ship directly from
Episode Summary In this episode of the Seven Figures and Beyond ecommerce podcast, host Greg Shuey interviews Ben Sharf, co-founder and co-CEO of Platter, to debunk the common misconceptions around building high-converting eCommerce
Episode Summary In this episode of the Seven Figures and Beyond ecommerce podcast, Greg Shuey sits down with Saunder Schroeder, an experienced marketer with a deep background in DTC growth, to discuss practical
AI-driven search is here: With tools like ChatGPT, Claude, and Perplexity answering questions directly, consumers can find product info without traditional search. Direct-to-consumer (DTC) brands need to adapt so their content isn’t left
Imagine a shopper asking an AI assistant for the perfect gift and being able to buy it instantly within the same chat. This scenario is quickly becoming reality thanks to the Shopify ChatGPT
Episode Summary In this episode of the Seven Figures and Beyond ecommerce podcast, host Greg Shuey interviews Greg Shugar, ecommerce entrepreneur, DTC pioneer, and tariff watchdog, on the massive implications of recent tariff
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, host Greg Shuey welcomes back Kelsey O’Rourke to discuss how to build an effective Google Ads strategy for D2C
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