Greg is the founder and CEO of Stryde and a seasoned digital marketer who has worked with thousands of businesses, large and small, to generate more revenue via online marketing strategy and execution. Greg has written hundreds of blog posts as well as spoken at many events about online marketing strategy. You can follow Greg on Twitter and connect with him on LinkedIn.
Are you feeling overwhelmed by the fact that in direct-to-consumer (D2C) e-commerce, there is a lot of pressure to deliver immediate results? We get that! Brands seem to frequently emphasize short-term metrics, such
TL;DR Most brands still treat content marketing like a form of art, but growth-focused eCommerce companies know it’s also a science. Measuring content marketing means going beyond pageviews and shares to understand how
Episode Summary In this episode of Seven Figures and Beyond, Greg Shuey talks with Jake Bengtzen, GM of AI Search at REDO, about the emerging discipline of AI Search Optimization (AEO/GEO/AISEO) – how
TL;DR As AI transforms how consumers search, hiring the right AI search optimization agency can make or break your ecommerce growth. Many brands still rely on outdated SEO tactics, vague metrics, and one-size-fits-all
Episode Summary In this episode of Seven Figures and Beyond, host Greg Shuey sits down with Jeremiah Prummer, founder and CEO of KnoCommerce, to discuss real-time consumer insights drawn from over 14 million
TL;DR AI search optimization is powerful, but not universal. For ecommerce brands without solid SEO foundations, sufficient budgets, or long-term horizons, it can be a costly distraction. This post explains when AI optimization
Report Summary Datos’ latest Top 10 2025 Black Friday Behavioral Shifts report (download the full report here) reveals major changes in how shoppers will buy this holiday season—and what eCommerce brands must
TL;DR Most ecommerce brands hire SEO agencies hoping for predictable, scalable growth (exactly the reason why you should), but many end up misled by false promises. This post exposes seven of the biggest
Episode Summary In this episode of Seven Figures and Beyond, host Greg Shuey wraps up the final episode of a four-part series, tying together the full framework for building customer-informed, AI-optimized content that
TL;DR Choosing the right ecommerce search engine optimization agency can make or break your brand’s growth trajectory. Many ecommerce businesses fall into the same traps, prioritizing low cost over expertise, chasing vanity metrics,
TL;DR: SEO can transform your ecommerce business, but it’s not without risk. From unrealistic expectations to algorithm shifts and poor agency partnerships, a lot can go wrong. This blog post explores what to
Episode Summary In this episode of Seven Figures and Beyond, Greg Shuey explains how to transform customer insights into a high-performing content strategy that drives real business results. Building on previous discussions about