by Greg Shuey | Jun 8, 2021 | eCommerce, SEO
Having creative control to customize your Shopify site is a powerful tool your organization can take advantage of. Customers are looking to have a user-friendly and simple experience on your site, so having information at the right place and the right time can...
by Greg Shuey | May 27, 2021 | eCommerce
I talk to a lot of eCommerce entrepreneurs every month. You can usually find me on discovery calls with prospects, at networking events and mastermind groups or just mingling with like-minded individuals in the eCommerce space here in Utah. In many of my discussions,...
by Greg Shuey | May 26, 2021 | eCommerce
Competition is growing rapidly There has been a “baby boom” of new baby and kid product companies over the last several years. If your company caters to this market, you’ve likely seen numerous new competitors in the space come about each year. For example, we have...
by Laurel Teuscher | May 19, 2021 | eCommerce, Social Media
Looking to run a successful Facebook retargeting ad? Consider exploring advanced Facebook retargeting campaigns using UTM parameters. Facebook ads can provide substantial traffic and conversions for your company when properly optimized. Yet when you review Google...
by Laurel Teuscher | Mar 4, 2021 | eCommerce, News, Social Media
Are you curious about the impact Apple’s iOS 14.5 App tracking transparency update will have on your Facebook conversion data? With approximately 60% of devices in the United States running on iOS, this update could impact your reporting and results significantly. ...
by Greg Shuey | Feb 3, 2021 | eCommerce
eCommerce marketing tools, some of which have the potential to turn today’s small brand into tomorrow’s world-beater if used properly. Digital marketing has grown so rapidly that literally dozens of these tools have sprung up to help brand managers attract and manage...
