Greg is the founder and CEO of Stryde and a seasoned digital marketer who has worked with thousands of businesses, large and small, to generate more revenue via online marketing strategy and execution. Greg has written hundreds of blog posts as well as spoken at many events about online marketing strategy. You can follow Greg on Twitter and connect with him on LinkedIn.
TL;DR Most ecommerce websites fail not because they lack the right CTA buttons or slick design, but because they don’t build enough trust. The real job of your site is to derisk the
TL;DR Online PR is no longer just about credibility and SEO rankings. In today’s AI-driven world, it’s also one of the most effective ways to increase your brand’s visibility in ChatGPT, Google’s AI
Episode Summary In this episode of Seven Figures and Beyond, Greg Shuey tackles one of the most common and difficult challenges for D2C brands generating between $1M – $5M in annual revenue: how
TL;DR In 2025, link building is no longer just an SEO checkbox. For e-commerce brands, it’s a strategic pathway to build authority, visibility, and trust in both human and AI-driven search environments. This
TL;DR: AI search engines and LLM-powered overviews are transforming the way buyers discover brands online. Traditional SEO tactics aren’t enough anymore (although, they are still important); you need to create people-first content, structure
Episode Summary In this episode of the 7-Figures and Beyond ecommerce marketing podcast, host Greg Shuey explores the power of comparison content for eCommerce brands and explains why product vs. product, brand vs.
Episode Summary In this episode of the 7-Figures and Beyond ecommerce marketing podcast, Greg Shuey urges D2C brand owners and marketers to shift their mindset from chasing keyword rankings alone to building multi-platform
TL;DR The Q2 2025 search data from Datos and SparkToro shows that while Google still holds about 95% of U.S. desktop search share, user behavior is shifting in meaningful ways. Zero-click searches are
Episode Summary In this solo episode of the 7-Figures and Beyond ecommerce podcast, host Greg Shuey issues an urgent wake-up call to D2C brand owners using Shopify: AI-powered shopping is here, and most
TL;DR: New research shows a 50% drop in click-through rates when AI Overviews appear in Google search. If you’re still running a 2018 SEO playbook, you’re invisible to your customers and it’s costing
Episode Summary In this solo episode of the 7-Figures and Beyond ecommerce podcast, host Greg Shuey dives into the WARC x GWI 2025 Consumer Trends Report and breaks down five pivotal insights that
TL;DR: The 2025 Consumer Trends Report from WARC and GWI reveals that product-based brands must evolve to stay relevant. Widening wealth gaps are splitting consumers into value-driven and experience-focused segments, requiring tailored messaging.
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