instagram Archives - STRYDE
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instagram Archives - STRYDE

Here’s How You Can Use Instagram’s New Shoppable Stories to Boost Your Sales

By | eCommerce, News, Social Media | No Comments

If you haven’t gotten around to using Instagram stories for your business yet, Instagram’s most recent announcement gives you all the more reason to start. Instagram announced Tuesday that they are introducing shoppable stories — which means when a brand posts an Instagram story, they can tag the image or video with the products featured and provide viewers with a direct…

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How Rachel Nilsson Leveraged Instagram to Build Her Multi-Million Dollar Brand

By | eCommerce, Influencer Marketing, Social Media | No Comments

Rachel Nilsson used influencer marketing to grow her multi-million dollar kids clothing business from nothing. And we really do mean nothing; Four years ago, with a husband in grad school and three young boys at home, Nilsson knew she had to do something to help her family survive. The family of five was “broke as a joke” (her words) and…

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What We Learned from September’s BigCommerce Town Hall

By | eCommerce | No Comments

Instagram is hot right now, especially for online stores. That’s the message BigCommerce sent during its September Town Hall. Instagram has quickly become the perfect engine for building interest in products and brands. The ability to sell through the social platform, however, has been a long time coming. Instagram Product Tags for BigCommerce Announced to be coming soon (no actual…

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Leveraging influencers

Guide to Leveraging Influencers in 2017

By | Influencer Marketing | No Comments

Last year, one of the year’s trendy marketing buzzwords was influencer marketing. But unlike butterfly clips and Pokemon Go, influencer marketing—marketing that focuses on using industry leaders to drive a business’s message and/or product to a bigger market—is a trend that’s here to stay for the long haul. Why eCommerce Businesses Should Consider Influencer Marketing   Back in the day,…

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STRYDE | ‘Gramming Branding: Instagram for Business Do's and Don'ts

‘Gramming Branding: Instagram for Business Do’s and Don’ts

By | Social Media | One Comment

With Facebook’s organic reach continuing to plummet, businesses are on the hunt for better ways to reach consumers through social media platforms. Enter Instagram. Instagram has enjoyed astronomical growth over the past several years. In fact, the mobile app’s year-over-year growth from 2013 to 2014 comes in at a staggering 66%. Furthermore, Instagram’s average engagement rate is 15 times higher…

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