Retargeting is pretty much exactly what it sounds like: you pixel/target visitors who have visited your website but not purchased from you, and put your ads directly in front of them at a later point in time. In a brick-and-mortar setting, there’s very little recourse...
If you’re not using pay-per-click (also known as PPC) for your e-commerce brand, you’re leaving money on the table. In this guide, we help e-commerce business owners and in-house marketing professionals, like you, better understand PPC and how it can help you improve...
Competition is growing rapidly There has been a “baby boom” of new baby and kid product companies over the last several years. If your company caters to this market, you’ve likely seen numerous new competitors in the space come about each year. For example, we have...
The fashion industry is the fastest growing in the U.S., and for good reason! No matter your age, gender, or occupation, everyone needs clothing and wants to look their best. If you’re wanting to start a fashion-based business, now is the time to start. If you already...
Here’s the thing: digital marketing makes a huge difference in the success of your eCommerce business. So, if you’re starting a home decor business, or if you’re trying to learn how to increase sales in a furniture business, putting some effort into your...