by Greg Shuey | Jan 9, 2015 | Content Marketing
90% of marketers using content marketing and 72% creating more content than they were a year ago. While the stats prove marketers find content marketing an extremely important part of their overall marketing strategy, only 34% of marketers think they’re effective with...
by Greg Shuey | Jan 5, 2015 | Content Marketing
2014 CMO Survey indicated a 3.8% spending increase on marketing research and intelligence. Yet, only 33% of marketing initiatives utilize this data to make decisions. Effective Curation & Intelligence Is The Answer When it comes to content marketing, it’s no...
by Laurel Teuscher | May 15, 2014 | Content Marketing
Out of all these wonderful content discovery tools, Buzzsumo is my personal favorite. After about 5 minutes of poking around the application, I had to bookmark it. I think what makes it so great is it’s all encompassing features. Users can filter results by...