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Conversion Optimization

The Simple Road To Conversion

By | Conversion Optimization | No Comments

Many website owners don’t have the slightest clue on how to convert more of their website traffic into paying customers. Some will create a website, throw up some content, and hope for the best, while others scrutinize every single detail and test every variable they can. My first example represents a very unintelligent way of building an online business (DON’T…

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3 Facebook Ad Campaigns Critiqued for Conversion

By | Conversion Optimization, eCommerce, PPC, Social Media | No Comments

Have you been thinking about advertising on Facebook? With over one billion monthly active users there’s no doubt that media spend on Facebook can help you reach a large audience. When it comes to Facebook advertising there is no minimum budget necessary which means you can start off “trying” Facebook ads without allocating a large portion of your media budget…

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