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Greg Shuey
Greg Shuey

Greg is the founder and CEO of Stryde and a seasoned digital marketer who has worked with thousands of businesses, large and small, to generate more revenue via online marketing strategy and execution. Greg has written hundreds of blog posts as well as spoken at many events about online marketing strategy. You can follow Greg on Twitter and connect with him on LinkedIn.

eCommerce Black Friday & Cyber Monday Digital Marketing Strategy 2025
eCommerce

eCommerce Black Friday & Cyber Monday Digital Marketing Strategy 2025

Holiday planning is predicted to happen earlier than ever this year. So what does this mean for your brand? Your online store must prepare for a historic holiday season. Making sure your brand

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September 30, 2025 No Comments
7 Figures & Beyond Podcast

Why Most eCommerce Blogs Are Useless – And How to Fix Yours – Episode 72: 7-Figures & Beyond Podcast

Episode Summary In this episode of Seven Figures and Beyond, Greg Shuey unpacks why most brand blogs fail and how to turn them into true growth engines. He explains that too many blogs

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September 17, 2025 No Comments
Why Your Ecommerce Website Isn’t Built to Convert
Conversion Optimization

Why Your Ecommerce Website Isn’t Built to Convert (and What It’s Really For)

TL;DR Most ecommerce websites fail not because they lack the right CTA buttons or slick design, but because they don’t build enough trust. The real job of your site is to derisk the

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September 12, 2025 No Comments
How To Use Online PR To Grow Your Visibility in ChatGPT & The LLMs
AI

How To Use Online PR To Grow Your Visibility in ChatGPT & The LLMs

TL;DR Online PR is no longer just about credibility and SEO rankings. In today’s AI-driven world, it’s also one of the most effective ways to increase your brand’s visibility in ChatGPT, Google’s AI

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September 9, 2025 No Comments
7 Figures & Beyond Podcast

Can’t Afford Everything? Here’s How to Prioritize SEO, Google Ads, and LLMs – Episode 71: 7-Figures & Beyond Podcast

Episode Summary In this episode of Seven Figures and Beyond, Greg Shuey tackles one of the most common and difficult challenges for D2C brands generating between $1M – $5M in annual revenue: how

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September 3, 2025 No Comments
Advanced Link Building For Ecommerce Brands Earning Links with Data, Partnerships & AI
SEO

Advanced Link Building For Ecommerce Brands: Earning Links with Data, Partnerships & AI

TL;DR In 2025, link building is no longer just an SEO checkbox. For e-commerce brands, it’s a strategic pathway to build authority, visibility, and trust in both human and AI-driven search environments. This

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September 1, 2025 No Comments
5 Ways to Optimize Your Ecommerce Blog Content for AI Search Engines (1)
AI

5 Ways to Optimize Your Ecommerce Blog Content for AI Search Engines

TL;DR: AI search engines and LLM-powered overviews are transforming the way buyers discover brands online. Traditional SEO tactics aren’t enough anymore (although, they are still important); you need to create people-first content, structure

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August 25, 2025 No Comments
7 Figures & Beyond Podcast

Comparison Content That Converts: Winning Buyers With ‘vs’ Pages & Posts – Episode 70: 7-Figures & Beyond Podcast

Episode Summary In this episode of the 7-Figures and Beyond ecommerce marketing podcast, host Greg Shuey explores the power of comparison content for eCommerce brands and explains why product vs. product, brand vs.

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August 21, 2025 No Comments
7 Figures & Beyond Podcast

Why You Should Build Multi-Platform Relevance Instead of Chasing Keyword Rankings – Episode 69: 7-Figures & Beyond Podcast

Episode Summary In this episode of the 7-Figures and Beyond ecommerce marketing podcast, Greg Shuey urges D2C brand owners and marketers to shift their mindset from chasing keyword rankings alone to building multi-platform

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August 11, 2025 No Comments
Google vs. AI search in Q2 2025
eCommerce

Google vs. AI Search in Q2 2025: What the Latest Data Means for Your Brand (From Datos & SparkToro)

TL;DR The Q2 2025 search data from Datos and SparkToro shows that while Google still holds about 95% of U.S. desktop search share, user behavior is shifting in meaningful ways. Zero-click searches are

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August 7, 2025 No Comments
episode 68
7 Figures & Beyond Podcast

The Future of E-Commerce: AI Shopping, ChatGPT, and Shopify Product Feeds – Episode 68: 7-Figures & Beyond Podcast

Episode Summary In this solo episode of the 7-Figures and Beyond ecommerce podcast, host Greg Shuey issues an urgent wake-up call to D2C brand owners using Shopify: AI-powered shopping is here, and most

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July 29, 2025 No Comments
7 Figures & Beyond Podcast

5 Consumer Trends That Will Shape Your Marketing Strategy in 2025 – Episode 67: 7-Figures & Beyond Podcast

Episode Summary In this solo episode of the 7-Figures and Beyond ecommerce podcast, host Greg Shuey dives into the WARC x GWI 2025 Consumer Trends Report and breaks down five pivotal insights that

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July 22, 2025 No Comments
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