Advanced Link Building For Ecommerce Brands: Earning Links with Data, Partnerships & AI
TL;DR In 2025, link building is no longer just an SEO checkbox. For e-commerce brands, it’s a strategic pathway to build authority, visibility, and trust in both human and AI-driven search environments. This post explores 7 advanced link building strategies plus new ways to leverage AI and data to future-proof your digital presence. Why E-commerce […]
SEO Is No Longer Just Search – It’s Discovery Across The Buyer Journey
TL;DR: SEO is no longer just about ranking on Google; it’s about being discoverable across the fragmented, AI-powered buyer journey. While traditional SEO tactics still matter, growth is stalling for many ecommerce brands because discovery now starts elsewhere: TikTok, Reddit, YouTube, ChatGPT, and other channels that influence purchase decisions before search even happens. Large Language […]
SEO Isn’t Just About Google Anymore: How AI Is Forcing Brands To Shift From Rankings To Relevance
TL;DR: Traditional SEO isn’t dead, but it’s no longer enough. Many ecommerce brands are seeing steady rankings but declining traffic because the buyer journey now begins in AI tools like ChatGPT, not Google. AI Overviews, zero-click results, and LLMs are reshaping how consumers discover and evaluate products, relying on structured data, FAQ-rich content, authentic reviews, […]
The Ongoing Evolution of SEO: Preparing Your E-Commerce Strategy for 2025
Do you rank in position 1 or 2 on Google for your main keywords but are still losing organic search traffic every month? You’re not alone. This is a very common challenge facing e-commerce brand owners and marketers as search engine results pages (SERPs) evolve. To tackle this issue, you need to start by asking […]
SEO in 2025: Preparing Your E-Commerce Brand for the Era of Zero-Click Marketing
As an SEO strategist, I’ve been closely watching trends evolve, and here’s my number one prediction for 2025: Ecommerce SEO is heading full throttle into the era of zero-click marketing. This shift will have profound implications for e-commerce brands and marketers who rely on organic search traffic as a key pillar of their growth strategy. […]
How To Do Link Outreach For Your Ecommerce Business
Are you having a tought time getting your eCommerce business noticed? With so many brands vying for attention,these days, getting your website to stand out and attract potential customers can feel like an impossible uphill battle. While there are many strategies that you can try, one often-overlooked but highly effective tactic is link outreach. But […]
How To Optimize Your Product Feed To Rank Better In Organic Shopping Results
Ever notice how some products always seem to be at the top of your search results? The secret often lies in how well the product feed is optimized. A product feed is a comprehensive file that holds all the vital information about your products, including titles, descriptions, images, and prices. This data is used by […]
Elevate Your Ecommerce Success: Unveiling the Secrets of Marketing Optimization
In the competitive world of online retail, eCommerce marketing optimization is your secret weapon. It’s not just about driving traffic to your site; it’s about converting that traffic into paying customers and ensuring they return for more. This process requires a comprehensive approach where you’ll need to look at everything from website design to your […]
Cracking the Code: The Power Duo of Digital Marketing & E-commerce
In the digital era, there’s an undeniable power duo that’s revolutionizing the business world: digital marketing and e-commerce. As a small to mid-sized eCommerce brand, navigating the complex digital landscape can be daunting. Understanding your target audience, optimizing your marketing funnel, and implementing effective marketing strategies are just a few of the challenges you face. […]
A 10 Step Checklist for an Ecommerce Website Migration
Migrating a site to an updated design, theme or platform can positively impact your organic rankings and traffic — but if done poorly, it can have the opposite effect. Usually, the negative impact is substantial and organic traffic takes a big hit. Whether you’re redesigning your site or switching to a new CMS, the process can […]
Shopify SEO: How to Implement Schema Markup on a Shopify Site
Having creative control to customize your Shopify site is a powerful tool your organization can take advantage of. Customers are looking to have a user-friendly and simple experience on your site, so having information at the right place and the right time can drastically improve the number of conversions on your site. If you are […]
How To Tell If A Link Is Valuable & Will Move The Needle For Your Ecommerce Business
When it comes to SEO for your e-commerce business, linking might not be the first thing that comes to mind. However, it’s not something that should be ignored. It’s also important to realize that not all links are created equal. There are many different types, and navigating what should be prioritized and what shouldn’t, can […]