AI for SEO? Nope. Why I Won’t Let AI Fully Run My or My Client’s SEO

TL;DR: AI is a great assistant for SEO work and a terrible replacement for SEO judgment. I’ve been doing SEO for more than 20 years, and I use AI every day. It still can’t win my most important keywords or get my brand cited in ChatGPT and AI Overviews. And even if it could, I […]