by Kirsten Metcalf | Dec 27, 2013 | SEO
Whether you’re an SEO guru or a website owner looking to expand, link building is key to establishing the authority you need to build your site. More “authoritative” sources that you have linked to your site means more awareness of your brand on the web. With an...
by Greg Shuey | Nov 25, 2013 | Inbound Marketing
What Is Reputation Management? In a nutshell, reputation management is working to push negative results off of the first page of the SERPs for your brand name or even high profile employees that work for your company. About 99% of the time, reputation management is an...
by Greg Shuey | May 29, 2013 | SEO
Last week I was consulting with a small business here in Salt Lake and the business owner asked me what it meant to diversify a link portfolio and how one might go about it. This is an excellent question and one that many business owners are probably asking...
by Greg Shuey | May 13, 2013 | SEO
Building links solely through directories, articles, and guest blog posts is the archaic way of building links and if not supplemented with higher quality, natural links, you are going to find yourself struggling to compete in the search engines in a hurry. Not only...
by Greg Shuey | Apr 26, 2013 | SEO
As we’ve learned over the years, any half decent digital marketer has to change his or her strategies and tactics as the algorithms change, and they’ve changed a lot recently. Some of the biggest changes in the algorithms have targeted low quality links...