How To Properly Set Up Your Google+ Local Page

By November 5, 2012Social Media

If you are a small business owner, you most likely had a Google Places or Google Maps page to help your customers find your business. In the last few months, Google has decided to replace Google Places pages with the new Google+ Local pages. In most cases, if you had a Places page, it should have been transferred over for your. If it wasn’t or you are going to be setting up a new Google+ Local page, you should follow our step by step guy to properly setting it up.

The first thing you will need to do is log into your Google+ account and hover over “more” in the lower left navigation and click on pages.

pages

Next, you will want to click on “create a new page”.

new page

Next you will want to select “Local business or place”.

local business

Next, you will want to select your country and local phone number. Pro tip: make sure this is the phone number you use for your business and the same one that is listed everywhere online.

Next, you will add your business name and the address of your offices. Pro tip: make sure this is the name of your business that is used everywhere online as well as the same address that is listed everywhere online.

business name

Provide a link to your website… yes, this will count as a “created” backlink toward your website

Lastly, customize. Add your logo. Add a cover photo. Add your email address and then click finish!

customize

Okay… you may think you are finished, but you are not. The next thing you need to do is verify you page.

verify

The verification code will most likely be mailed to your place of business. Sometimes, Google allows you to get your pin via phone. In both cases, they will provide you the instructions you need to get verified.

The very last thing you will want to do is add a bunch of photos and videos. This tends to add a personal touch to your page and helps your potential customers connect with you and your employees before ever picking up the phone or visiting your store.

I hope that this has been a helpful tutorial on how to set up your Google+ Local page. If you have any questions, please feel free to continue the discussion in the comments section below.

About Greg Shuey

Greg is a member of the executive team at Stryde and a seasoned digital marketer who has worked with thousands of businesses, large and small, to generate more revenue via online marketing strategy and execution. Greg has written hundreds of blog posts as well as spoken at many events about online marketing strategy. You can follow Greg on Twitter. Circle him on Google+, and connect with him on LinkedIn

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